At UC Clermont, we offer a wide variety of associate degree programs. Some programs are intended for transition to UC Clifton or to other baccalaureate institutions, while others are career-oriented degrees leading directly to employment after graduation.
Majors & Programs
Marketing Management Tech
What is Marketing Management Tech?
The American Marketing Association defines marketing as the process of planning and executing the pricing, promotion and distribution of goods, ideas or services to create exchanges that satisfy individual and organizational goals.
To be successful in marketing management technology, you should be mature, creative, highly motivated, resistant to stress, flexible and decisive. The ability to communicate persuasively, both orally and in writing, with managers, staff, and the public is vital. You also need analytical skills, tact, good judgment, and exceptional ability to establish and maintain effective personal relationships with supervisory and professional staff members, and client firms.
You may pursue many different careers. Some of your opportunities for employment include the following:
- sales representative
- customer service representative
- advertising copywriter
- market research analyst
- retail store manager
- distribution manager
- sales manager
- promotions coordinator
- event manager
Minoring in Marketing Management Tech
Minors do not apply to associate degree studies.
If you are enrolled in a career-oriented technical degree program, you will spend most of your classroom time learning specific job-related skills. However, you may pursue marketing management as a second major. Expect the acquisition of a second major to prolong your degree completion. For specific details on adding marketing management as a second major, please contact Enrollment Services, 513-732-5319.
If you are enrolled in a two-year transitional degree program, you will spend most of your classroom time acquiring the foundational courses for your four-year baccalaureate. Generally, you will select your minor when you transfer to your four-year institution.
|ECON1001||Introduction to Microeconomics||3|
|MGMT1080||Problem Solving Tools||3|
|MGMT1085||Decision Making Tools||3|
|MGMT1050||Introduction to Business||3|
|IS2080C||Digital Technologies for Business||3|
|MKTG2080||Introduction to Marketing||3|
|MGMT2070||Fundamentals of Management||3|
|ECON1002||Introduction to Macroeconomics||3|
|MATH1008||Foundations of Quantitative Reasoning||3|
|STAT1031||Introduction to Statistics||3|
|STAT1034||Elementary Statistics I||3|
|FIN2050||Fundamentals of Business Finance||3|
|MKTG2071||Fundamentals of Personal Selling & Sales Management||3|
|MKTG2045||Fundamentals of Advertising & Promotion||3|
Business Elective / Internship
Please see your advisor
|BLAW2080||Legal Environment of Business||3|
|MKTG2081||Fundamentals of Retail Management||3|
|MKTG2085||Fundamentals of Consumer Behavior||3|
Natural Sciences Elective
UC Advantages and Special Opportunities
The UC Clermont College campus is on 92 wooded acres in Batavia, Ohio, in the heart of Clermont County. We are relatively small and our faculty-to-student ratio is low. You will find small class size and personal interaction with your instructors create the ideal learning environment. Parking is convenient and at no additional charge. Plus, our tuition is the lowest of the UC colleges.
The Learning Center at UC Clermont provides free tutoring and online resources to help students get ahead and stay ahead in their classes.
Freshman Admission Requirements
This program is open to all students with a high school diploma or GED and the desire to succeed in college. Although admission is open, students accepted into the program must meet the academic standards of the program to advance to upper levels of study.
As a first year student, you will need to take the placement test. This test does not affect your admission; however, the results are essential for your proper placement in classes. You must complete the placement test before you may register for English or mathematics courses. All placement tests are given free of charge.
Transferring to UC Requirements
To transfer to UC Clermont, you must be in good academic standing at the college or university you last attended. We accept transfer applications all year long and you may start any semester, provided your transcripts arrive in time to be evaluated before the start of the semester you wish to attend.
If you have not taken college-level mathematics or English, you will need to take the placement test.
Changing Majors within UC Requirements
Other UC students may transfer into Clermont College by completing the application for change in college and program form available from most UC admissions offices (including ours, 513-732-5319). You are urged to see your advisor before transferring into a different major to minimize any impact on your degree progress.
International Student Requirements
You must demonstrate English proficiency. You must also meet admissions deadlines and visa requirements, and provide documentation of sufficient funds before we can complete your admission. Please call the International Admissions Office (513-556-2069) for details, or email firstname.lastname@example.org with questions.
Learn more about becoming an international student at UC Clermont.
You must complete an application for degree and receive a pre-certification from your academic advisor the semester before you expect to graduate. You should see your advisor or Student Success and Retention Services (513-732-5319) for specific information well in advance of your final semester.
UC Clermont College is an open admission campus. Students may begin classes in any semester. Each semester has an application deadline of approximately four weeks before classes begin to allow for timely paperwork and financial aid processing. Students who apply after the deadline will be admitted to the next semester. For specific deadline information, call 513-732-5319 or visit ucclermont.edu/admissions/apply.
AccreditationThe University of Cincinnati and all regional campuses are accredited by the Higher Learning Commission.
Associate of Applied Business Degree in Marketing Management Tech
Full-Time Program Duration
UC Clermont & UC East
4200 Clermont College Drive
Batavia, OH 45103